This is the third of a three-part series discussing legal steps an entrepreneur, business owner or professional should take when starting and growing a business. Having a great product is simply not enough in today’s world; getting your name out in the market is what counts. Look at Apple®: a brand that everyone recognizes for quality, ease, and the statement that its name carries. And look at one of its competitors, Real Networks. The point stands. But hey, you have this great idea. You’ll market this computer repair service and call it, “Apple Repairs: An apple a day keeps the... READ MORE